Alan Goldstein’s vast retail experience enhances Aimia’s leadership position in loyalty management

MINNEAPOLIS, April 24, 2012 – Aimia is pleased to announce the hiring of Alan Goldstein to drive Retail Services within its proprietary loyalty practice, a critical part of the Company’s full suite of loyalty management services. Goldstein’s deep knowledge of the challenges facing American retailers will ensure Aimia delivers value through customer loyalty with major partners across the nation. Reporting to Peter DeNunzio, president, Customer Loyalty for Aimia in the U.S., Goldstein will divide his time between Atlanta and Aimia’s Minneapolis headquarters.

Goldstein’s expertise will add complementary skills and industry depth to Aimia’s team of loyalty experts. Having successfully led large-scale engagements with retailers encompassing strategy, product development, technology, awards and partnership marketing, Goldstein will be able to leverage Aimia’s own significant capabilities in these areas.

Prior to joining Aimia Goldstein operated ALG Partnership Marketing, and previously held senior positions with Loylogic, Maritz and Vesdia Corporation (now Cartera Commerce). His former client lists include numerous well-known companies: UPS Stores, Dick’s Sporting Goods, Walgreens, Burger King, Williams-Sonoma, Pottery Barn, Eddie Bauer, Sharper Image, Marriott, Ruby Tuesdays, Linen’s Things and DirecTV.

“I am excited to join at this point in time when Aimia is clearly focused on dominating the global loyalty space. I hope to be a big part of that success story,” said Goldstein.

“Alan has a particular passion for the unique challenges faced by retailers in a data-driven environment,” said DeNunzio. “We are thrilled to have attracted someone who understands our full-suite loyalty model.”

About Aimia
Groupe Aeroplan Inc., doing business as Aimia ("Aimia" or the "Corporation"), is a global leader in loyalty management. Aimia's unique capabilities include proven expertise in delivering proprietary loyalty services, launching and managing coalition loyalty programs, creating value through loyalty analytics and driving innovation in the emerging digital and mobile spaces. Aimia owns and operates Aeroplan, Canada's premier coalition loyalty program and Nectar, the United Kingdom's largest coalition loyalty program. In addition, Aimia has majority equity positions in Air Miles Middle East and Nectar Italia as well as a minority position in Club Premier, Mexico's leading coalition loyalty program and Cardlytics, a US-based private company operating in merchant-funded transaction-driven marketing for electronic banking.

Aimia is a Canadian public company listed on the Toronto Stock Exchange (TSX: AIM) and has over 3,400 employees in more than 20 countries around the world. For more information about Aimia, please visit www.aimia.com.