From the Blog
The 4 Pillars of Loyalty Campaigns During COVID-19
Here is a quick guide to creating and delivering proactive, effective communications that will maintain customer loyalty in and after these times of uncertainty.
The major triggers that indicate a brand is/should move toward global expansion and things to consider in the planning stage.
Banking Strategies During COVID-19
For banks, the global pandemic caused a shift from the aspirational benefits of credit cards (motivated through tiering and long-term goals) to necessity benefits, in other words, rewards members can achieve and use in the immediate and near-term.
Travel & Hospitality COVID-19 Strategies
COVID-19 has significantly changed the way we travel. These strategies can help brands as consumers emerge from the global pandemic.
COVID-19 & Data Best Practices for Brands
On-Demand Webinar for COVID-19 Best Practices and Readying Your Data Strategy for Emerging from the Global Pandemic
CPG Strategies During COVID-19
These best practices and tactics can help CPG / FMCG brands emerging from COVID-19.